Are you in the market to purchase a home? Buyer Beware…

You Deserve Representation.

When a seller decides to list their property with a real estate broker/agent, they employ the services of a real estate agent to assist them in all aspects associated with selling their property. The seller-representative (listing agent) represents the seller and owes all their fiduciary to their seller.

As a buyer, don’t you deserve the same treatment? Yes, you do. However, unless you are working exclusively with a Buyer Agent/Representative whom represents your best interest, you may not be getting the best deal.

What is Buyer Representation?

Buyer representation is the practice of real estate brokers/agents, representing a buyer as a client in a real estate transaction. It’s also known as buyer agency or buyer brokerage. Although, the relationship is usually formalized by a written agreement, it is not required and is legally binding. The buyer’s representative is the agent of the buyer and owes fidelity in all transaction matters to the buyer.

Advantages of Buyer Representation?

* An assertive advocate working on behalf of the buyer to obtain the best deal and terms.
* The buyer representative can assist the buyer in acquiring & obtaining information about the property & its’ condition as well as sellers’ motivations.
* A buyer representative can work with a for-sale-by-owner (fsbo) seller, if needed.
* Buyers can be more knowledgeable about the market and buying process because they have access to market experts.
* A savvy negotiator is working on behalf of the buyer, helping them determine a realistic offer and develop a negotiation strategy.

Food For Thought…

If you are getting a divorce, are you going to use the same divorce attorney that is representing your spouse? I don’t think so. You need representation! You deserve representation!

Buying real estate is one of the largest investments you will make in your lifetime. Make sure you have a professional to assist you on your next move.

This article was submitted by Merri Harrison, GRI, ABR with Keller Williams Realty – Heritage Office.

She is a Graduate of the Realtor Institute & an Accredited Buyers Representative with Keller Williams Realty – Heritage office. You may contact Merri for a free, no-obligation buyer consultation at 210-387-9332.

This entry was posted on Thursday, April 30th, 2009 at 1:23 pm and is filed under Uncategorized. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.